Marketing Specialist

Encon Safety Products, Inc., located in Houston, Texas, started manufacturing operations in 1964. Located in the heart of the U.S. Gulf Coast petrochemical industry, Encon® developed its emergency and safety products manufacturing business with a focus on solving problems for hazardous-area applications. Since our inception, Encon® has designed and manufactured market-leading personal protective equipment and hazardous-area storage cases for the protection and security of people, plant and equipment. Coined from the words Environmental Controls, Encon Safety Products today operates in two manufacturing locations to serve our customer base worldwide.

Position Summary:

Encon’s Marketing Specialist supports the execution of marketing campaigns and sales enablement initiatives. This role works with marketing, sales, operations, and product teams to coordinate marketing materials, maintain digital content, support events, and track campaign activity in support of Encon’s marketing and sales objectives.

Essential Job Duties and Responsibilities:

• Assists with the execution of marketing campaigns and initiatives, coordinating assigned tasks and timelines with internal teams, contractors, and agencies.
• Supports sales enablement activities and fulfills field sales requests for marketing materials.
• Maintains and updates CRM data utilizing HubSpot, prepares routine reports, and assists with established marketing automation processes under guidance.
• Applies Encon’s brand standards to campaigns and marketing materials, reviewing content for accuracy and consistency.
• Updates website and customer self-service portal content using established tools and templates; coordinates technical issues with the appropriate team.
• Assists in creating digital how-to guides and training materials for marketing tools and web features.
• Supports trade show planning and coordination, including materials, logistics, expense tracking, and routine budget reports.
• Creates and updates marketing collateral for Sales, Digital, Operations, and other functional areas using approved messaging and templates.
• Updates lead tracking software, compiles routine lead activity and conversion reports, and provides lead data to sales as requested.
• Coordinates with supplier partners to gather materials and support approved joint marketing programs.
• Performs other duties as requested.