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Associate Director, Marketing Operations

Brandeis

Location
Brandeis - Waltham Campus
Source
workday

Associate Director, Marketing Operations

Transform How Brandeis Tells Its Story

Why This Role Matters

At Brandeis University, groundbreaking research, world-class liberal arts education, and a commitment to social justice converge every day. Bringing those stories to life across a dynamic, multifaceted institution requires more than great ideas—it takes a seamless operational backbone.

As the Associate Director, Marketing Operations, you will not just keep projects on track; you will be the engine that powers our entire integrated Marketing Communications division. Reporting directly to the Vice President for Marketing Communications, you will connect our people, processes, technology, and budgets to build an agile, high-impact marketing ecosystem.

If you are an operations strategist who thrives on solving complex workflow puzzles, introducing smart technology (including AI and automation), and empowering creative teams to do their best work, this is your launchpad.


What You Will Do: The Impact You Will Make

Build & Optimize the Operational Engine (40%)

  • Master the Workflow: Lead division-wide project intake, prioritization, resource allocation, and capacity planning across print, digital, web, email, and multimedia channels.
  • Forecast & Unblock: Maintain a bird’s-eye view of upcoming workloads to anticipate bottlenecks, navigate competing campus priorities, and balance internal team bandwidth.
  • Drive Visibility: Manage enterprise project management systems to deliver real-time data insights and dashboards to division leadership.

Modernize Systems & Pioneer AI Workflows (25%)

  • Elevate MarTech: Serve as the functional administrator and optimizer for shared marketing technologies, including workflow platforms, email engines, digital asset management, and brand management portals.
  • Innovate with AI & Automation: Identify and implement cutting-edge AI, automation, and emerging technologies to eliminate manual friction, speed up execution, and unlock team capacity.
  • Enable Excellence: Develop standards, documentation, and training to ensure smooth, campus-wide adoption of new operational tools.

Lead Production & Vendor Partnerships (25%)

  • Manage External Talent: Build and curate a top-tier network of creative agencies, freelancers, production partners, and specialized technology vendors.
  • Steward Budgets & Contracts: Partner with Procurement to manage vendor scopes, bids, renewals, and operations spending—ensuring high quality, maximum value, and strict budget alignment.
  • Guide Production Operations: Provide expert guidance on specifications, schedules, and delivery across channels to ensure seamless campaign execution.

Oversee Core University Communications (10%)

  • Master Campus Delivery: Oversee the operational delivery, audience segmentation, testing, and quality assurance for university-wide broadcast emails and recurring executive newsletters.

Salary Range: $108,800 – $115,000 annually


What You Bring to the Table

  • Experience: 7–10 years of progressive leadership in marketing operations, creative operations, project management, or integrated production (agency or higher education experience is a plus!).
  • Systems & MarTech Fluency: Hands-on experience with enterprise project management software, digital asset management (DAM), email marketing platforms, and emerging AI tools.
  • Influence & Diplomacy: A proven ability to lead through influence, build trust across cross-functional teams, and navigate change without relying on direct supervisory authority.
  • Problem-Solving Mindset: Exceptional analytical skills with the foresight to spot friction early and develop practical, scalable solutions.
  • Education: Bachelor’s degree in marketing, communications, business, design, or a related field.

Why Brandeis?

  • A Distinct Community: Work on a vibrant 235-acre campus just minutes from Boston, surrounded by motivated colleagues who value curiosity, inclusion, and purpose.
  • Institutional Momentum: Join a forward-looking university taking bold steps in academic innovation and global impact.
  • Comprehensive Benefits: Enjoy competitive salary, generous paid time off, robust health and retirement plans, tuition benefits, and access to campus cultural and athletic facilities.

Ready to Drive Marketing Excellence at Brandeis? Apply now!

Pay Range Disclosure

The University's pay ranges represent a good faith estimate of what Brandeis reasonably expects to pay for a position at the time of posting. The pay offered to a selected candidate during hiring will be based on factors such as (but not limited to) the scope and responsibilities of the position, the candidate's work experience and education/training, internal peer equity, and applicable legal requirements.

Equal Opportunity Statement

Brandeis University is an equal opportunity employer which does not discriminate against any applicant or employee on the basis of race, color, ancestry, religious creed, gender identity and expression, national or ethnic origin, sex, sexual orientation, pregnancy, age, genetic information, disability, caste, military or veteran status or any other category protected by law (also known as membership in a "protected class").